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DIY research

Top Ten Survey Objectives DIY researchers are comfortable with

What are the types of online research survey in house and DIY researchers are most comfortable with? Lets not get into the debate about whether non research professionals are capable of running their own surveys competently. Read More…

DIY Research: What about the quality?

One potential criticism of DIY Market Research, is that it can lead to the circulation of poor quality online surveys. The strongest critics have in the past come from professional market researchers. But the reality is DIY research should been seen as a tool. Read More…