Read our latest blogs covering trends and ideas in marketing and research.
We’ve all noticed increased sensitivity by the gift market brands in their approach to national holidays and events. They are keen not to offend or anger their followers and consumers inadvertently and want to appear more in touch, more aware ...
In May 2022 we conducted a large survey looking into burnout, work-life balance and attitudes to hybrid working. We’re going to delve into our findings on the hot topic of burnout. We’re all talking about it, but what is it, and are we suffering from it?
A survey by SurveyGoo digging into our awareness, symptoms and what we’re doing about it
In May 2022 we conducted a large survey looking into burnout, work-life balance and attitudes to hybrid working. We’re going to delve into our findings on the hot topic of burnout. We’re ...
Live events are making their way into our diaries and the theatres and cinemas are open, welcoming back their audiences. Outdoor events have been predictably popular where fresh air and adopting social distancing is deemed relatively safe, but how do audiences feel about socialising and shared experiences indoors? Or ...
For a sector that is really quite small (an estimated 7% of UK families with children up to the age of 16, say they have have hosted an Au Pair in 2019-2020*), the idea of Au Pairs as a solution to childcare for working families, has been for many years an affordable luxury that many families ...
Iconic men’s shaving brand, Gillette, made a bold move this month with a new ad campaign. Ditching their equally iconic tagline, the ‘best a man can get’, Gillette are distancing themselves from the controversial ‘toxic masculinity’ culture. The new Gillette man is the ‘best man he can be’.
You ...
It’s nearing that complicated time of year for food intake. A time where we enjoy and indulge ourselves with winter warmers, festive favourites and perhaps take it to a little excess? Before, inevitably realising or even predicting that our waistbands are tighter in the new year, and it will be time to replace the ...
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