SurveyGoo partners with both PR agencies and brand owners seeking insight into consumer attitudes towards food and the food industry. Separate the fads from the facts to inform product launches, marketing strategy and public appetite for your brand.
The food industry is particularly sensitive to shifts in the public’s perception of their own health and wealth. With growing awareness and demand for locally sourced, organically grown and free-from foods, how does a business continue to evolve, remain relevant, retain consumer loyalty and meet these needs?
Continual consumer insight is key in order to understand how and where to focus resource and spot the next trend.