Pricing Illustrations

Lite Polls

Prices for general population UK surveys

Lite polls are perfect for short, simple surveys.

  • Nationally Representative Target Samples
  • Short Length Questions
  • Low Level Programming Complexity
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Have a project ready to go or need more pricing information?

Please contact us using the chat now function, or email us your enquiry or arrange a call to discuss your requirements.

What’s Included

  • Survey Set Up
    Programming and hosting in GooPoll, our polling and community platform.
  • Quality Checks
    Sense and Spell Checking.

Number of Questions

Cost for 1000 Completes

Cost for 2000 Completes

4 – 5






Number of Questions


Number of question answers per question


No. Grid questions included


Size of Grid questions

5 columns x 5 Rows

Number of ranking questions


Number of ranking options


Number skips/logic


Questionnaires outside this specification may incur additional costs or require adifferent plan

Sample types

UK General Population, representative target sampling


Data Tables (excel and pdf)

3 Breaks included: Age, Gender, Region

Additional analysis breaks are charged at £30 per break


Frequently Asked Questions

Some common FAQ's for our Lite Polls.

Is the price fixed?

Yes, if your survey is within the question specifications for the lite plan. We will reviewyour draft questions and confirm whether there are any additional costs, or if it is more costeffective or necessary to use our Standard or Premium plan.

What is Sense and Spell Checking?

We will check the draft questions for correct spelling and whether the questions makesense, and can be understood by survey respondents. The Lite plan does not include editingand question redesign but we would highlight potential issues.

What is the advantage of using SurveyGoo to design and host our online survey compared with a free or existing survey tool?

Apart from saving you time, our team are experienced in online survey design, and willreduce the chances of making mistakes that individuals less familiar with setting up surveys.Our own polling platform was designed to optimise survey design, data collection and fastreporting of data. There are also options to get help with reporting outputs, saving you timeto pick out the key themes and stories in the data.

What do the reports look like?

The survey is reported as an excel document and pdf.

Will you review and suggest improvements of our questionnaire?

SurveyGoo provide impartial advice on your survey, including the most cost effectiveaudience sampling and a review of draft questions. The Lite plan includes Sense and SpellChecking.

How is the survey set up?

Send your finalised questions to us in word or a txt document. Our hosting team will setup the survey. Once ready, a test link will be sent to review and provide any feedback. Onceapproved the survey will go live.

How long does it take?

Usually between 3-4 days. We can push things through quicker, but this may incur an additional fee.

What is representative target sampling?

Under the Lite plan, we will ensure sample invites are sent to our panel members toreflect the demographics of the UK population (e.g. by age, gender, and region). But we donot guarantee the final number of completes exactly matches a UK representative sample. Ifit is necessary to have a nationally representative sample, please select our Standard planwhich includes nationally representative quota sampling and weighted data tables to ensurethe final results are fully nationally representative.

Do you offer other reporting formats, like Charts?

Yes, we offer full charting in Powerpoint format, for an additional fee.