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Overview
SurveyGoo was asked by specialist motoring website, Motaclarity, to conduct a short survey with older drivers.
Automotive Sector: PR Survey
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2022
Our Approach
We provided campaign ideation, questionnaire design and implemented a survey with drivers over 50 and with disabilities.
Opinion Poll
UK wide opinion poll with older and disabled drivers.
Car Owners and Drivers
Targeting car owners and drivers.
Cost of Living
Explored impact of cost of living on older and disabled drivers .
Results
Support included campaign ideation, question design, delivering a poll of 1000 drivers over 50. Also provided press release and media sell in.
Data Tables
Summary Charts
Topline Report
PROJECT RESULTS
Opinion Polls to Drive Campaigns.
Website Content
Project data supported ongoing website content.
Media Coverage
Survey data used by specialist publications.