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Overview
SurveyGoo was asked by Car Supermarket, Motorpoint, to conduct a short survey with drivers to explore car selection criteria.
Automotive Sector: PR Survey
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2022
Our Approach
We provided a short poll to survey a small audience to gather responses quickly for a tight deadline.
Opinion Poll
UK wide opinion poll with all age groups.
Car Owners and Drivers
Targeting car owners and drivers.
Car Selection Criteria
Explored the relative importance of purchasing criteria used to select cars .
Results
SurveyGoo worked with PR Consultancy Cookie Jar and Motorpoint to conduct a short poll of 1000 drivers. The survey data was needed quickly.
Data Tables
Summary Charts
Topline Report
PROJECT RESULTS
Opinion Polls to Drive Campaigns.
Website Content
Project data supported ongoing website content.
Media Coverage
Survey data used by specialist publications.
Lizzie Parr
PR Manager
We have run dozens of surveys with SurveyGoo. Their data is clear and we always get nice stories.