SURVEY & POLL RESULTS
Is it ok to use meat-sounding names for vegan and vegetarian products.
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25% in our survey in the UK and USA are against using meat sounding names for vegetarian food
This survey takes a look at the idea of using meat sounding names for vegetarian products. The survey was undertaken with our partners, specialist PR agency, Ingredient Communications.
Survey Sample
USA (484) / UK (499)
Fieldwork: January 2018
Results: Key Findings
See the Summary results of the findings below.
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